Dads get no respect ... Sunday is dad's turn to get all the attention and appreciation, even if Father's Day isn't "one of the most important holidays" of the year, according to new data. A survey found that only a third of Americans consider Father's Day to be one of the big holidays on the calendar. More people (41%) consider Mother's Day to be an important holiday. 26% of those surveyed said they've even forgotten to get their dad a Father's Day gift at least once, and a third say they've been late with a gift. And this is interesting … men are late with Father's Day gifts (63%,) much more than women (37%).